A blog is is a discussion or informational site published on the World Wide Web consisting of discrete entries ("posts") typically displayed in reverse chronological order (the most recent post appears first). Most blogs are primarily textual, although some focus on art (art blogs), photographs (photoblogs), videos (video blogs or "vlogs"), music (MP3 blogs), and audio (podcasts). Microblogging is another type of blogging, featuring very short posts. In education, blogs can be used as instructional resources. These blogs are referred to as edublogs.

One of the fun things about blogging and online business is the pace of change. Every year it seems that new strategies emerge and some old strategies become less effective. We at Rally Academy strive to keep you up-to-date with the latest blogging trends and help you start your blogging business.


The 5 Simple Steps to Starting a Blog
  • Choose your preferred blog platform
  • Choose web hosting for your blog
  • Setting up a blog on your own domain
  • Designing your blog (the fun bit!)
  • Useful resources for blogging
So, we made it. Phew. Better late than never! So, without further ado, let’s jump into step 1.
Choosing where you want to build blog is pretty much the first thing you have to do. I’m going to take a leap and assume you’ve heard of WordPress, and this is the platform I advocate. It’s massive.
It’s by far one of the biggest blogging platforms in the world, with countless plugins and add-ons and almost infinite ways to design and layout your blog.
There are more than 82 million active users of WordPress = a lot, basically.
There are some limits to free blogs. You can’t fully monetize it, and you don’t have the possibility to upload all those videos and images you want to show everyone – it’s all limited. Worse still, you won’t even have access to the free themes offered by WordPress.
Blogging can be quite lucrative if done correctly. The top bloggers in the world obviously earn quite a bit, but even a part-time blogger can expect to make a nice profit if things are done correctly.
Aside from the more tangible benefits like resume-building and income, blogging is a great way to share your ideas with like-minded people.
Choose a theme and decide on branding elements like logos and colors.
Add an opt-in form to start collecting email subscribers.
Begin producing strategic content that helps people.
Select one of the event dates and times and secure your tickets to these life changing events: